"Reminder why customer service is Important"
This morning I decided to avoid going to starbucks, or any other "high-end " coffee shop because I just wanted to enjoy a super yummy, green sprinkled donut. It's St. Patrick's day.
I stopped by the donut shop near my office, never been to it so new experience. During my visit, I learned a huge lesson on owning a business, and to be frank why People Buy You (@salesgravy)
I walked in at 6:35, was greeted by the men sitting outside by a little propane heater talking. I walked in and immediately greeted by the owner. She loved my green collared shirt saying Happy St. PATTY'S! I said thank you and informed her I've never been here. Her eyes lit up immediatly and was so excited for a newcomer.
Asked my name, and in return told me hers, Lynn. After our friendly introduction, I took my coffee and two green sprinkled donuts to the front of the store to start reading.
The two men out front came walking in dragging the heater to the back, they look back and said "Thank you Lynn", she then replied see you tomorrow John and Greg".
As I'm reading my daily bible study, the shop began to fill up, in fact by 6:50 there was a line out the door. Amazed, I really started observing the place because Lynn revealed in that moment why the place is so popular...
Every single visitor walked in and she greeted them, with their first name. She knew the customer's names, asked an elderly how their grandkid is doing in college (knowing the grandsons name too), there was even a man who had his dog outside and Lynn knew him and the dog's name. As she greeted him, she ran to the back to grab dog biscuit!
As I'm sitting here, it made me realize how important customer service skills are in every day life. Her persistence in knowing everyone's name revealed the secret recipe to why her line was out the door.
It wouldn't matter if the donuts were average, it would be an issue if their coffee tasted burnt or bland, it wouldn't even matter if her prices were overpriced... People came to the donut shop because the owner showed compassion and care to everyone.
Customers loved her, not the product. It wasn't Dunkin Donuts where everyone goes because the name. They came for her.
This is exactly what we need to be in our Sales position. It's not selling a company brand, it's not the product, and it's in fact not the price. It's YOU! Customer buy because the trust you. They buy because you make them feel loved.
I learned this morning a reminder how important it is to stick to being yourself and by doing so Sucess will come!
#rallsysalesjourney
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